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PROJECT — 03 · 2025

Bravo Games

CLIENT
Bravo Games · Santiago, Chile
YEAR
2025
SERVICES
Strategy · UX/UI · Webflow Development · CMS
LIVE SITE
bravo.games →
B2B GAMING WEBFLOW CMS
Bravo Games — homepage

THE BRIEF

This wasn't a rebrand.
It was repositioning hardware in the eyes of procurement teams.

Operators across LATAM landed on Bravo's old site and saw a cartoon brand. What they were buying was twenty years of cabinet engineering — but the visuals said something else. We rebuilt the entire digital surface — colour, hierarchy, component logic, animation — to signal technical authority from the hero. Each game on its own CMS-driven page; a single catalog for the cabinets. The decision starts with the right signal, and Bravo's team keeps the site current without us.

HOMEPAGE — IN MOTION

The hero opens with the product itself — a physical cabinet in motion, running live gameplay. The goal was instant clarity: within seconds, an operator landing on the homepage understands what Bravo builds, without reading a word.

Lucky Viking NUEVO

Lucky Viking

Slot 5x3
Castle Beans NUEVO

Castle Beans

Slot 5x4
Dinorock NUEVO

Dinorock

Slot 5x4
Legend Hunter

Legend Hunter

Slot 5x3
Coco Cocktails

Coco Cocktails

Slot 5x3
Night of the Monsters

Night of the Monsters

Slot 5x3

THE GAMES LIBRARY

Each title is a CMS entry — Bravo's team publishes new releases without touching code. The card system stays consistent across cabinets, markets and promotional events.

EACH GAME, ITS OWN PAGE

Tabs separate by decision, not content type — Juego · Jugadas Gratis · Bono · Jackpot — each loading the right gameplay video. Every title is a CMS collection: Bravo's team adds a new release in minutes, not days.

Bravo Games — Gabinetes page

THE CABINETS

Hardware foregrounded, not hidden behind characters. A single catalog page lists every cabinet, with the technical specifications an operator needs to evaluate procurement.

Bravo Games Titanium 49J Curved Digital Panel cabinet
Serie Titanium

Titanium 49J
Curved Digital Panel

Equipada con un panel de juego digital y pantalla táctil curva de 49″, la Titanium 49J Curved Digital Panel ofrece una experiencia de juego inmersiva y un control totalmente intuitivo.

Su diseño premium, combinado con un acceso optimizado al interior y un sistema de audio de alta calidad, la convierten en una solución robusta y eficiente para entornos de juego exigentes.

Panel Digital Touch
Diseño ODM Premium
Pantalla Curva 49″ Ultra-HD
Audio de Alta Fidelidad

CABINET DETAIL

Each cabinet gets the same treatment — hero render, plain-language pitch, four headline specs, and a one-click datasheet. Procurement teams get what they need without scrolling through marketing copy.

COLOR
#140D2ASurface
#29175CMid purple
#C30CBBNeon accent
#FF4B4BBravo red
#FFC107Tag gold
#EFEDF3Light surface
Surface · 90°
Hero accent · 90°

Dark-first surfaces with magenta accent gradient pulled from the hero. Bravo red inherited from the logo; gold reserved for "NUEVO" tags only.

TYPOGRAPHY

Manrope

400500600700

Gabinetes de alto rendimiento diseñados para ofrecer estabilidad estructural.

A single family across display, UI and body. Tighter tracking on display sizes; generous leading on long-form copy for operator-facing technical pages.

COMPONENTS
NUEVO
Slot · 5x3

Two button styles by intent — Bravo red for marketing CTAs, deep purple for technical downloads. Pills carry game metadata across cabinets and markets.

VISUAL SYSTEM

A compact system Bravo's team can extend without us. Tokens, type, components — sized for a B2B catalog that needs to feel premium without crossing into B2C noise.

THE OUTCOME

A digital presence that finally
matches the company behind it.

The new bravo.games signals technical authority within seconds. Internally, Bravo's team publishes a new game in minutes via Webflow CMS — collapsing the longest-standing friction in their content workflow.

FOR OPERATORS

Hardware leads, not mascots. Cabinet specs surface within seconds of landing — the way procurement actually evaluates.

FOR BRAVO'S TEAM

A new game ships the same day it's approved. No developer in the loop, no ticket queue, no waiting on us.

FOR THE BRAND

A digital footprint that matches a 20-year-old company — finally aligned with the operation behind it.

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great together.

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